Sanden Vendo 2003-2009
Technical Sales Executive
- Developed sales in a defined geographical area.
- Provided engineering support for the North of England and Scotland
- Developed sales and promotional activity in print and online
- Trained customers’ engineers to operate, maintain and repair the latest technology vending machines
Service Engineer
- Maintained and repaired drinks and snack vending machines in various allotted territories.
- Acquired mechanical, electrical and electronic knowledge to carry out such work.
- Trained and accompanied third party engineers in respect of SVs vending machines.
- Took part in various update campaigns nationwide for SVs main customer.
- Established computerised reporting procedures for field work.
- Undertook various special projects as required.
Profile
A multi-lingual business manager with a clear record of achieving results
against specific targets and deadlines. My communicative skills, enthusiasm
and ability to motivate a team, combined with a systematic approach enables
me to develop sound relationships at all levels. As a fluent linguist I have
formulated and implemented effective business plans for the development of
overseas markets which had led to substantial increases in turnover and profitability.
I am also proficient in IT and Web design
See www.wetherbylions.com,
.net and .org
1992—1996
Group Export Sales Manager
Sales Manager - Germany
Joint Managing Director - Germany
The Stamford Group Limited
Products: Injection and rotationally moulded material handling products
for the Intermediate Bulk Handling and manufacturing industry’s logistics.
Complete Material Handling System for ward, pharmacy, theatre, and central
storage in hospitals.
- Reporting to the Group Chairman I developed export activities in Western
Europe for material handling products (Mailbox International Ltd), Intermediate
Bulk Containers (Mailbox Mouldings Ltd) and Medical storage (Medstor Division)
in my initial rôle as Group Export Sales Manager.
- I also assisted the sales and marketing efforts of the Group’s German
subsidiary company part-time and was eventually seconded full time for a
period of two years, initially as Sales Manager then as Joint Managing Director.
- During this time I introduced the reporting procedures required by the
Group and oversaw a positive reversal of the company’s fortunes.
Key achievements
- Developed IBC sales in the Netherlands worth £124,450 in my second year
with total export sales for the three divisions amounting to £252,224.
- Introduced business systems into the German company to provide punctual
management accounts and cash flow forecasts for the Group and monitor the
performance of the German accountants.
- Improved the German company’s net profit over two years by 200% so that
it broke even as a limited company in the financial year 1995/6.
- Laid the groundwork for the company to become profitable as a cost centre
in the financial year 1996/7.
- Managed a major repair programme on-site at a German customer’s premises
involving the regular changeover of UK shopfloor staff and without disrupting
production.
- Undertook all sales and marketing activities for the three product groups
including telesales, field sales, mailshots, trade shows, exhibitions and
publicity material.
- Undertook and/or oversaw installation of Medstor system in hospitals.
· Gained further knowledge and experience of PC software including financial
modelling, accounts, CAD and remote access.
Key Achievements
- Lived locally and managed a German subsidiary selling company having improved
its fortunes significantly.
- Trebled the Site Safety Division’s export turnover in Industrial Safety
and Maintenance products in five years whilst maintaining administrative
costs within budget.
- Obtained a contract to supply the upholstery for the VIP seating at the
Moscow Olympic Stadium against stiff competition from other companies.
- Updated the sales invoicing computer system and introduced a business
system to collect and analyse sales data resulting in improved distributor
management.
- Undertook and managed within budget the complete responsibility for exhibition,
direct mail and promotional activity in respect of existing products and
of new product development.
- Operated at a local level using fluent German and French and a good working
knowledge of Danish, Dutch and Italian thus overcoming any cultural barriers.
- Built, trained and motivated a team of people to run the Export Department
of Rocol’s Site Safety Division.
Key Skills
- Speaks and writes fluently in English, German and French.
- Has a working knowledge of Danish, Italian and Dutch.
- Has the ability to assess and implement new computerised communication
and business systems to enhance the effective management of the organisation.
- Has the ability to manage not only sales and profit but also overheads,
to maintain the required level of return.
Career History:
| 2003 - 2009 |
Sanden Vendo |
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1998 -2003
|
Clarifoil |
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1997 (Feb - Sep)
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Greenham Arbeits-Schutz GmbH |
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1992—1996
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The Stamford Group Ltd. |
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(1994 - 1996)
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(Opto GmbH) |
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1989—1991
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Whiley Foils Limited |
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1983— 1989
|
Rocol Limited |
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1969—1983
|
Dunlop Limited |
Personal information
| Location: |
Telephone: 01937 541269 |
| West Yorkshire |
Mobile: 07966 355054 |
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e-mail: mail@sbcooper.com |
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Welcome to the Career Web Pages of
Steve Cooper
a multilingual general manager specialising in export
sales and marketing.
1997 (Feb - Sep)
Salesman PLZ 90 -94
Dealer salesman PLZ 60 -97
Greenham Arbeits - Schutz GmbH
Products: Personal protection equipment, Janitorial supplies
and Safety products
- Recruited on an assignment basis as an emergency replacement for
a salesman who had gone to the competition, my role was to maintain
continuity, resist attempts to lure customers away, ensure that customer
records were accurate and business relationships were in order.
- After a local replacement was recruited I moved on to developing
dealer business in Southern Germany as part of Greenham’s expansion
plans for this subsidiary.
- I also assisted the General Manager in the preparation and analysis
of business and company information relating to two proposed take-overs
of local companies.
- The assignment came to a premature end when family circumstances
obliged me to return to the UK.
Feb 1998 - April 2003
Export Sales Manager
Clarifoil - (Acordis Acetate Products)
Products: Films for print finishing, carton box lamination,
window patching, photosleeves, labels, adhesive tapes and graphics
Key achievements
- Took over German competitor's business in German, Austria and Switzerland.
- Created virtual presence in Germany.
- Developed sales in key areas by direct sales, specifier promotions,
direct mail and exhibition activity.
- Introduced foreign language promotional literature.
- Proposed development of a web site and contributed to design and
launch of the company's web site. Subsequently introduced German language
version.
- Managed company's Interpack exhibition activity and supported other
country managers at Labelexpo, Belgium and Luxe Pack, Monaco.
- Added Scandinavian and other European markets to area of responsibility.
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All trade marks
acknowledged
Download CV as a pdf file
1983—1989
Export Sales Manager
Rocol Limited
Products: Consumable and durable industrial safety and maintenance products.
As Export Sales Manager I built the department back up from a one-man operation to a four member department over a period of two years, with plans to recruit a further additional sales manager being in hand at the time I left. I extended market coverage to include the Middle and Far East and coordinated the company’s international pricing policy. My other P & L responsibilities included looking after budgeting, sales forecasts, management of overhead costs, promotional and exhibition activity including leaflet and mailer designs.
Key achievements:
Over five years I more than trebled export turnover despite the loss of turnover of two distributors who were bought out.
I identified and enacted one acquisition and had two further proposals in the pipeline at the time I left.
I computerised the reporting and business systems based on PC database and spreadsheet software.
1989—1991
Export Sales Manager
Whiley Foils Limited
Products: Hot Stamping foils for graphics and carton packaging enhancement.
Reporting at Board level I re-developed the company’s export business after a lapse of two years in field sales activity. This included developing the Middle East markets where Whiley had previously not been active. Where necessary I re-negotiated distribution agreements and went direct to volume users.I also coordinated the necessary technical support to speed up customer approval. I assisted in the updating of company technical literature along with the provision of foreign language versions. I manned the group’s exhibition stand at DRUPA, Scanpack and Ispack. I also assisted the Managing Director of United Foils International in respect of the group’s European subsidiaries, including a major re-organisation of its management.
Key Achievements:
In the first financial year stopped the decline in Middle East business which had been 14% the previous year and turned it into 22% growth the following year.
In the second financial year was given responsibility for European markets and stopped the decline which had been 19% the previous year.
Identified key European volume accounts for direct supply and was achieving growth the financial year commencing October 1991 when the company abandoned this approach in order to achieve short-term cost savings.
In the year ended September 1991 achieved an overall 4% volume growth compared with UK and European associated companies’ decline of 6%.
Introduced business systems for the collection and analysis of sales and market information. After researching available options, made proposals in respect of and then saw through the updating of the department’s computerised shipping system.
Pioneered the company’s use of laptop computers, electronic mail, on-line databases for market research and Mercury Telecoms as means of combining efficiency with economy.
I carried out all these duties during a period when there were major changes in the company and group management structures and strategies including a hostile takeover bid. The company also experienced significant product and quality problems resulting in contraction of the product range.
1969 - 1983
Regional Manager — Europe 1977-1983
European Sales Representative 1972—1977
Foreign Correspondent 1969—1972
Dunlop Limited
Dunlopillo Division
Products: Latex and urethane foams as semi-raw and finished products for the bedding, upholstery and automotive industries.
I joined the company in an office-based sales and administrative capacity and serviced the network of European distributors and associated companies. In the rôle of European Sales Representative, I undertook customer visits and represented the company and distributors at exhibitions. In my rôle as Regional Manager, I assumed the responsibility of establishing sales budgets, price and profit levels and making proposals in respect of the marginal sales of excess capacity.
Key Achievements:
In 1979 I negotiated the sale of 40 tons of latex foam used in the upholstery of VIP seating at the Moscow Olympic Stadium.
I completed a survey of the European automotive manufacturing industry which was used in the strategic planning of the English, French and German companies’ activities.
As a member of an inter-company team, I participated in a live project to investigate the best method of entry into the after-market by the Hydraulic Hose Division.
As a committee member I participated in the organisation of the Division’s golden anniversary celebrations.
